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I built this portfolio with modern web technologies to showcase interactive email examples.
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Key Achievements in 2024
- Increased email open rates by 25% through improved subject line testing and personalization
- Implemented automated nurture campaigns resulting in a 40% increase in lead-to-customer conversion rate
- Reduced unsubscribe rates by 15% through strategic content segmentation and timing optimization
- Launched Bulletproof Images - A tool for email developers to create perfectly rounded images—even in Outlook!
Core Skills & Expertise
- Campaign Strategy
- A/B Testing
- List Segmentation
- Analytics & Reporting
- Email Automation
- HTML & CSS
Certifications & Tools
- Salesforce Marketing Cloud Certified
- Pardot Specialist
- AMP Script Expert
- Litmus Email Testing Professional